NewsMarkets

Tech

Apple Unveils First Foldable iPhone Duo Under New CEO John Ternus

The company debuts the $1,999 foldable device during an event marking John Ternus's first public appearance as chief executive.

17 publishers · 35 articles · first seen 7 Sept 2026 · updated 43d ago

Headline and summary written by an AI model from the linked articles; not reviewed by a person. How this was made

This story has stopped developing; this page is its permanent record. More from that day

The odds

How the odds moved · Will Apple release a foldable iPhone by October 31?
0%50%100%100%12 Sept, 18:39 UTCnow

All 35 sources published before price tracking began

Price data
TimeChance of yes
now100%
23 Oct, 09:55 UTC100%
21 Oct, 16:29 UTC100%
20 Oct, 05:47 UTC100%
18 Oct, 22:49 UTC100%
18 Oct, 12:34 UTC99%
18 Oct, 01:49 UTC99%
17 Oct, 17:14 UTC99%
17 Oct, 09:19 UTC100%
17 Oct, 06:27 UTC99%
16 Oct, 13:10 UTC100%
16 Oct, 12:49 UTC100%
15 Oct, 23:15 UTC100%
15 Oct, 22:49 UTC100%
15 Oct, 19:42 UTC100%
15 Oct, 18:13 UTC100%
15 Oct, 09:23 UTC99%
15 Oct, 08:02 UTC99%
15 Oct, 07:00 UTC99%
15 Oct, 01:48 UTC99%
15 Oct, 01:18 UTC99%
14 Oct, 12:33 UTC99%
14 Oct, 10:43 UTC99%
13 Oct, 13:18 UTC99%
12 Oct, 19:34 UTC99%
12 Oct, 19:21 UTC100%
9 Oct, 14:31 UTC100%
8 Oct, 19:32 UTC100%
8 Oct, 17:34 UTC99%
8 Oct, 12:31 UTC100%
7 Oct, 21:18 UTC99%
7 Oct, 16:48 UTC100%
7 Oct, 09:59 UTC99%
7 Oct, 07:20 UTC100%
6 Oct, 14:37 UTC99%
6 Oct, 12:34 UTC99%
6 Oct, 11:13 UTC99%
5 Oct, 15:49 UTC99%
5 Oct, 12:50 UTC99%
5 Oct, 12:10 UTC100%
5 Oct, 09:01 UTC99%
5 Oct, 07:49 UTC99%
5 Oct, 06:36 UTC99%
5 Oct, 03:00 UTC100%
4 Oct, 17:54 UTC99%
3 Oct, 22:16 UTC99%
3 Oct, 21:50 UTC99%
3 Oct, 19:02 UTC99%
3 Oct, 18:23 UTC99%
3 Oct, 17:21 UTC99%
3 Oct, 16:53 UTC99%
3 Oct, 14:48 UTC99%
3 Oct, 12:49 UTC99%
3 Oct, 12:15 UTC99%
3 Oct, 11:40 UTC99%
3 Oct, 11:28 UTC99%
3 Oct, 10:55 UTC99%
3 Oct, 10:29 UTC99%
3 Oct, 09:34 UTC99%
3 Oct, 09:14 UTC99%
3 Oct, 08:48 UTC99%
3 Oct, 08:10 UTC99%
3 Oct, 07:44 UTC99%
3 Oct, 07:13 UTC99%
3 Oct, 06:46 UTC99%
3 Oct, 06:26 UTC99%
3 Oct, 05:35 UTC99%
3 Oct, 05:03 UTC99%
2 Oct, 14:14 UTC99%
2 Oct, 13:19 UTC99%
2 Oct, 09:59 UTC99%
2 Oct, 09:04 UTC99%
2 Oct, 08:09 UTC99%
2 Oct, 03:55 UTC99%
2 Oct, 00:03 UTC99%
1 Oct, 14:45 UTC99%
1 Oct, 07:48 UTC99%
1 Oct, 00:44 UTC99%
1 Oct, 00:23 UTC99%
30 Sept, 20:46 UTC99%
30 Sept, 14:50 UTC99%
30 Sept, 13:57 UTC99%
30 Sept, 10:36 UTC99%
30 Sept, 09:44 UTC99%
30 Sept, 08:43 UTC99%
30 Sept, 07:44 UTC99%
30 Sept, 05:38 UTC99%
30 Sept, 03:34 UTC99%
29 Sept, 05:53 UTC99%
28 Sept, 14:06 UTC99%
26 Sept, 16:48 UTC99%
26 Sept, 15:23 UTC99%
26 Sept, 08:12 UTC99%
26 Sept, 05:08 UTC99%
26 Sept, 02:09 UTC99%
26 Sept, 01:54 UTC99%
26 Sept, 00:33 UTC99%
26 Sept, 00:25 UTC99%
25 Sept, 21:27 UTC99%
25 Sept, 20:18 UTC99%
25 Sept, 18:00 UTC99%
25 Sept, 17:20 UTC99%
25 Sept, 16:37 UTC99%
24 Sept, 13:03 UTC99%
24 Sept, 11:55 UTC99%
24 Sept, 05:28 UTC99%
24 Sept, 00:41 UTC99%
23 Sept, 20:55 UTC99%
23 Sept, 17:39 UTC99%
23 Sept, 14:48 UTC99%
23 Sept, 14:05 UTC99%
23 Sept, 09:35 UTC99%
23 Sept, 09:28 UTC99%
23 Sept, 08:53 UTC99%
23 Sept, 01:59 UTC99%
22 Sept, 23:41 UTC99%
22 Sept, 16:46 UTC99%
22 Sept, 16:28 UTC99%
22 Sept, 12:47 UTC99%
22 Sept, 12:20 UTC99%
22 Sept, 11:50 UTC99%
22 Sept, 07:47 UTC99%
22 Sept, 06:33 UTC99%
22 Sept, 06:27 UTC99%
21 Sept, 21:33 UTC99%
21 Sept, 10:24 UTC99%
21 Sept, 09:56 UTC99%
21 Sept, 06:57 UTC99%
21 Sept, 04:50 UTC99%
21 Sept, 02:55 UTC99%
21 Sept, 01:48 UTC99%
21 Sept, 00:38 UTC99%
20 Sept, 18:32 UTC99%
20 Sept, 03:07 UTC99%
20 Sept, 01:11 UTC99%
19 Sept, 23:58 UTC99%
19 Sept, 23:25 UTC99%
19 Sept, 22:15 UTC99%
19 Sept, 16:35 UTC99%
19 Sept, 15:36 UTC99%
19 Sept, 13:30 UTC99%
19 Sept, 10:45 UTC99%
19 Sept, 08:47 UTC99%
19 Sept, 08:09 UTC99%
17 Sept, 19:09 UTC99%
17 Sept, 17:55 UTC98%
17 Sept, 14:38 UTC99%
17 Sept, 12:02 UTC98%
17 Sept, 11:42 UTC98%
17 Sept, 07:47 UTC99%
17 Sept, 07:16 UTC99%
16 Sept, 16:31 UTC99%
16 Sept, 15:26 UTC99%
15 Sept, 15:02 UTC99%
14 Sept, 21:03 UTC99%
14 Sept, 20:55 UTC99%
14 Sept, 08:28 UTC99%
13 Sept, 22:06 UTC99%
13 Sept, 21:55 UTC99%
13 Sept, 21:00 UTC99%
13 Sept, 09:06 UTC99%
13 Sept, 08:46 UTC98%
13 Sept, 08:07 UTC99%
12 Sept, 18:39 UTC99%

The story so far

17 publishers have covered this in 35 articles since 7 Sept 2026. WIRED published first, on 7 September at 10:15 UTC; TechCrunch followed 5h 43m later. The most recent article, from The Verge, appeared on 11 September at 16:22 UTC.

Outlets reporting it: WIRED (major outlet), TechCrunch (major outlet), The New York Times (major outlet), Bloomberg.com (major outlet), Al Jazeera – Breaking News, World News and Video from Al Jazeera (major outlet), The Hill (major outlet), The Verge (major outlet), Times of India, Entrepreneur, Inc., cnet.com, Fortune and 5 more, all listed under Sources below.

3 prediction markets price this story:

  • Will Apple release a foldable iPhone by October 31? — resolved “Yes” on 23 Oct 2026. For the outcome to be Yes, Apple must make a foldable smartphone available for public purchase by October 31, 2026, at 11:59 PM ET. An announcement or unveiling alone does not count; the device must be purchasable by the general public within that timeframe. Readers often mistakenly believe that an official announcement is sufficient, but the product must actually be available for purchase.
  • Will Apple release a foldable iPhone before 2027? — resolved “Yes” on 23 Oct 2026. The market resolves to Yes if Apple makes a foldable smartphone available for public purchase by December 31, 2026, at 11:59 PM ET. The product does not need to carry the iPhone brand name, but an announcement alone is insufficient; it must be purchasable. Readers often mistake the deadline date or assume that a mere unveiling counts as a release.
  • Will Apple release iPhone 18 in 2026? — resolved “Yes” on 19 Sept 2026.

Odds are the market's probability that the outcome happens, updated every few minutes. They are information about what traders expect, not a forecast we make and not investment advice.

How it unfolded

Every source in the order it published.

  1. WIREDHow to Watch the Apple September Event (2026)
  2. TechCrunchWhat we expect from the upcoming Apple launch
  3. es.wired.comEvento de Apple 2026: cómo verlo y qué esperamos de los próximos iPhones
  4. Times of IndiaApple iPhone 18 Pro, Ultra launch on September 9: Expected specifications, price
  5. EntrepreneurApple Is Preparing to Release a Wave of New Products. Here’s What to Expect.
  6. The New York TimesApple Expected to Unveil a Folding iPhone at Annual Launch Event
  7. TechCrunchHow to watch Apple’s foldable iPhone announcement
  8. Inc.The Biggest iPhone Release Since 2007: Everything Leaked Ahead of Apple’s Historic Event
  9. CNETApple Event 2026 Live: The First Foldable iPhone, iPhone 18 Pro, Apple Watch 12 and More
  10. Bloomberg TechnologyApple Event Details: $2,000 iPhone Duo, Apple Watch Series 12 Recording Feature
  11. Show 25 later sources
    1. FortuneApple unveils $2,000 iPhone Duo, its first foldable smartphone
    2. WIREDApple Event Live Blog: Folding iPhone, Apple Watch Series 12, AirPods, and More
    3. zdnet.comApple event 2026 live updates: The first foldable iPhone and more in real time
    4. zdnet.comHow to watch Apple’s iPhone 2026 event – and 4 surprises we might see today
    5. Bloomberg TechnologyApple Unveils First Foldable iPhone Duo, Starting at $1,999
    6. decrypt.coApple Unveils Redesigned Siri AI and A20 Pro Chip as CEO John Ternus Makes Debut
    7. WIREDApple Debuts the iPhone Duo, Its First Folding iPhone
    8. Times of IndiaApple's 1st foldable phone launched: Specifications, features & price in India of iPhone Duo
    9. All Content from Business InsiderApple event recap: CEO John Ternus reveals new iPhone 18 Pro and first foldable device
    10. Al Jazeera – Breaking News, World News and Video from Al JazeeraApple debuts $1,999 passport-shaped foldable phone, called Duo
    11. cnet.comMissed the iPhone Duo Reveal? How to Rewatch Apple’s ‘Surprise and Shine’ Event
    12. zdnet.com5 biggest Apple announcements from the iPhone Duo event
    13. The A.V. ClubApple unveils iPhone that folds in half, if that's what you want
    14. TechCrunchApple’s new CEO is reviving a Steve Jobs strategy from 25 years ago
    15. All Content from Business InsiderThe 8 biggest Apple announcements from its launch event
    16. The HillApple unveils foldable phone as Ternus takes stage: 5 takeaways
    17. The HillApple's foldable phone takes center stage
    18. Bloomberg.comTrump GOP Midterm Convention Speech, Apple's Unveils iPhone Duo
    19. Times of IndiaMost expensive iPhone and everything else announced at Apple's Surprise and Shine event
    20. Inc.Tim Cook’s Brief Appearance at the iPhone Duo Event Was Apple Stagecraft at Its Best
    21. Times of IndiaWhy Apple did not launch successor of the ‘world's most-popular’ iPhone
    22. MarketWatchApple’s stock rises after iPhone reveal. The company is walking a ‘tightrope’ on pricing, say analysts.
    23. Bloomberg TechnologyEverything You Need to Know About Apple's iPhone Duo
    24. Bloomberg.comBloomberg Tech: Apple’s Ternus Era Starts iPhone Duo (Podcast)
    25. The VergeWe unfolded the iPhone Duo

Sources

Every article we clustered into this story. Headlines link to the publisher.

  1. We unfolded the iPhone Duo The Verge ·
  2. Bloomberg Tech: Apple’s Ternus Era Starts iPhone Duo (Podcast) Bloomberg.com ·
  3. Everything You Need to Know About Apple's iPhone Duo Bloomberg Technology ·
  4. Trump GOP Midterm Convention Speech, Apple's Unveils iPhone Duo Bloomberg.com ·
  5. Apple's foldable phone takes center stage The Hill ·
  6. Apple unveils foldable phone as Ternus takes stage: 5 takeaways The Hill ·
Show 29 more sources
  1. Apple’s new CEO is reviving a Steve Jobs strategy from 25 years ago TechCrunch ·
  2. Apple debuts $1,999 passport-shaped foldable phone, called Duo Al Jazeera – Breaking News, World News and Video from Al Jazeera ·
  3. Apple Debuts the iPhone Duo, Its First Folding iPhone WIRED ·
  4. Apple Unveils First Foldable iPhone Duo, Starting at $1,999 Bloomberg Technology ·
  5. Apple Event Live Blog: Folding iPhone, Apple Watch Series 12, AirPods, and More WIRED ·
  6. Apple Event Details: $2,000 iPhone Duo, Apple Watch Series 12 Recording Feature Bloomberg Technology ·
  7. How to watch Apple’s foldable iPhone announcement TechCrunch ·
  8. Apple Expected to Unveil a Folding iPhone at Annual Launch Event The New York Times ·
  9. Evento de Apple 2026: cómo verlo y qué esperamos de los próximos iPhones es.wired.com ·
  10. What we expect from the upcoming Apple launch TechCrunch ·
  11. How to Watch the Apple September Event (2026) WIRED ·
  12. Apple’s stock rises after iPhone reveal. The company is walking a ‘tightrope’ on pricing, say analysts. MarketWatch
  13. Why Apple did not launch successor of the ‘world's most-popular’ iPhone Times of India
  14. Tim Cook’s Brief Appearance at the iPhone Duo Event Was Apple Stagecraft at Its Best Inc.
  15. Most expensive iPhone and everything else announced at Apple's Surprise and Shine event Times of India
  16. The 8 biggest Apple announcements from its launch event All Content from Business Insider
  17. Apple unveils iPhone that folds in half, if that's what you want The A.V. Club
  18. 5 biggest Apple announcements from the iPhone Duo event zdnet.com
  19. Missed the iPhone Duo Reveal? How to Rewatch Apple’s ‘Surprise and Shine’ Event cnet.com
  20. Apple event recap: CEO John Ternus reveals new iPhone 18 Pro and first foldable device All Content from Business Insider
  21. Apple's 1st foldable phone launched: Specifications, features & price in India of iPhone Duo Times of India
  22. Apple Unveils Redesigned Siri AI and A20 Pro Chip as CEO John Ternus Makes Debut decrypt.co
  23. How to watch Apple’s iPhone 2026 event – and 4 surprises we might see today zdnet.com
  24. Apple event 2026 live updates: The first foldable iPhone and more in real time zdnet.com
  25. Apple unveils $2,000 iPhone Duo, its first foldable smartphone Fortune
  26. Apple Event 2026 Live: The First Foldable iPhone, iPhone 18 Pro, Apple Watch 12 and More CNET
  27. The Biggest iPhone Release Since 2007: Everything Leaked Ahead of Apple’s Historic Event Inc.
  28. Apple Is Preparing to Release a Wave of New Products. Here’s What to Expect. Entrepreneur
  29. Apple iPhone 18 Pro, Ultra launch on September 9: Expected specifications, price Times of India

Related prediction markets

Linked by software because they are about the same subject. Most ask a different question from the one this story reports, so read each market's own question. How often the link is right

  • Resolved Will Apple release a foldable iPhone by October 31? Yes 29h ago

    The market favoured Yes at 100% a day out, and it won. How often it's right

    Wrong market?

  • Resolved Will Apple release a foldable iPhone before 2027? Yes 29h ago

    The market favoured Yes at 100% a day out, and it won. How often it's right

    Wrong market?

  • Resolved Will Apple release iPhone 18 in 2026? Yes 35d ago

    The market favoured Yes at 100% a day out, and it won. How often it's right

    Wrong market?

In this story

  • Apple
  • John Ternus
  • iPhone Duo
Embed this story

Paste this into any web page to show the live odds, with a link back here.