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Big Brother Season 28 Winner Revealed in Finale Episode Hot: $209k traded on its market in 24 hours

The finale episode reveals the winner of Big Brother Season 28, concluding the competition among Rick Devens, Drew Campbell and Taylor Brown.

2 publishers · 2 articles · first seen 2 Oct 2026 · updated 1h ago

The odds

How the odds moved · Rick Devens
0%50%100%99%25 Sept, 03:17 UTCnowThe Hollywood Reporter: ‘Big Brother’ Reveals Season 28 Winner: See Who Won the Game (and America’s Favorite Houseguest) · 2 Oct, 01:22 UTCDeadline: ‘Big Brother’ Renewed For Seasons 29 & 30 On CBS · 2 Oct, 01:41 UTC

Each tick is a source publishing on this story

Price data
TimeChance of yes
now99%
2 Oct, 01:33 UTC99%
2 Oct, 01:13 UTC95%
2 Oct, 00:03 UTC56%
1 Oct, 22:51 UTC57%
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The story so far

2 publishers have covered this in 2 articles since 2 Oct 2026. The Hollywood Reporter published first, on 2 October at 01:22 UTC; Deadline followed 19 min later. The most recent article, from Deadline, appeared on 2 October at 01:41 UTC.

Outlets reporting it: The Hollywood Reporter (major outlet), Deadline.

3 prediction markets price this story:

  • Rick Devens — the market puts it at 99%, with $209k traded in the last 24 hours, closing 7 Jan 2027. The outcome is Yes if Rick Devens is officially declared the winner of Big Brother Season 28. The outcome is No if he is not declared the winner. Readers often mistake the finale air date for the resolution deadline, but the market waits for the official declaration.
  • Will Taylor Brown come in third-place on Big Brother season 28? — the market puts it at 1%, with $3k traded in the last 24 hours, closing 1 Jan 2027. The Yes outcome occurs if Taylor Brown is eliminated third in Big Brother season 28, while No applies if anyone else takes that spot. Readers often mistake the resolution source, but only the official broadcast of the finale counts, not social media or leaks. The market closes when the season concludes, and a tie in elimination order breaks alphabetically by first name.
  • Rick Devens — the market puts it at 1%, with $97k traded in the last 24 hours, closing 31 Dec 2026. The outcome is Yes if Rick Devens finishes second in Big Brother Season 28. The outcome is No for all other results. Readers often mistake the winner of the season for the person who must finish second.

Odds are the market's probability that the outcome happens, updated every few minutes. They are information about what traders expect, not a forecast we make and not investment advice.

Sources

Every article we clustered into this story. Headlines link to the publisher.

  1. ‘Big Brother’ Reveals Season 28 Winner: See Who Won the Game (and America’s Favorite Houseguest) The Hollywood Reporter ·
  2. ‘Big Brother’ Renewed For Seasons 29 & 30 On CBS Deadline

Markets on this story

  • Kalshi Rick Devens 99% +50 $209k 24hends 7 Jan 2027

    Does the market have this right?

    Wrong market?

  • Polymarket Will Taylor Brown come in third-place on Big Brother season 28? 1% −46 $3k 24hends 1 Jan 2027

    Does the market have this right?

    Wrong market?

  • Kalshi Rick Devens 1% −3 $97k 24hends 31 Dec 2026

    Does the market have this right?

    Wrong market?

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In this story

  • Rick Devens
  • Drew Campbell
  • Taylor Brown
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