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McDonalds Targets Chicken And Drinks Growth Amid Rising Competition

The fast-food giant aims to expand its chicken and beverage offerings despite data showing competitors gaining customer spending.

1 publisher · 1 article · first seen 12 Oct 2026 · updated 2d ago

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The odds

How the odds moved · Above 3%
0%50%100%40%22 Sept, 11:53 UTCnowCNBC: McDonald's is leaning into chicken and drinks to grow. New data shows it could be a tough task · 12 Oct, 14:56 UTC

Each tick is a source publishing on this story

Price data
TimeChance of yes
now40%
12 Oct, 15:27 UTC40%
25 Sept, 15:08 UTC91%
23 Sept, 12:14 UTC39%
22 Sept, 11:53 UTC48%

The story so far

1 publisher has covered this in 1 article since 12 Oct 2026. CNBC published first, on 12 October at 14:56 UTC.

2 prediction markets price this story:

  • Above 3% — the market puts it at 40%, closing 27 Apr 2027. The market resolves to Yes if McDonald's reports global comparable sales growth above 3.0% for fiscal 2026. It resolves to No if that growth is 3.0% or lower. Readers often mistake the linked news story about beef prices for the official data source, but only McDonald's reported fiscal results count.
  • Above 2% — the market puts it at 27%, closing 4 Mar 2027. The market resolves to Yes if McDonald's reports global comparable sales growth above 2.0% for the third quarter of 2026. It resolves to No if that growth is 2.0% or lower. Readers often mistake the linked news headline for the resolution data, but only the official Q3 2026 financial report counts.

Odds are the market's probability that the outcome happens, updated every few minutes. They are information about what traders expect, not a forecast we make and not investment advice.

Sources

Every article we clustered into this story. Headlines link to the publisher.

  1. McDonald's is leaning into chicken and drinks to grow. New data shows it could be a tough task CNBC ·

Markets on this story

  • Kalshi Above 3% 40% $0 24hends 27 Apr 2027

    Does the market have this right?

    Wrong market?

  • Kalshi Above 2% 27% $0 24hends 4 Mar 2027

    Does the market have this right?

    Wrong market?

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In this story

  • McDonald's
  • Chick-fil-A
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